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Welcome to Lessons At Startup!

In last 10+ years, I have worked with different businesses in different capacities as startup consultant, marketing consultant, business partner, small business management consultant, business startup consultant, founder, co-founder, financial planning consultant, etc. I know there are too many designations on the list.

But the work I did with all of them has been quite simple. I helped them streamline their startups and small businesses by helping them with various aspects of running a business. (my past failures came in quite handy in helping them make the right decisions).

There have been Failures and Successes.  At the end of the day, it is all a part of running a Startup and Small Business.


What started as a blog to share my startup journey has now turned into a Consulting Business for me.

If you are looking for someone to help you with your struggle, drop me an email and i can help you with advice, guidance for your startup or small business.

I provide small business/startup consulting to small and medium businesses.

You can expect me to help you:

  • In writing a Business Plan
  • Improving your Marketing and Sales
  • Streamlining Operations
  • Raise funds from banks under different Govt. Schemes

I work with a bunch of Consultants in different industries to ensure the Consulting Services offered by us are of the highest order.

Jasmeet was a pleasure to work with! Knowledgeable, timely, on-the-ball, very friendly and helped me organize and understand a lot around my business structure.

With a keen sense for markets and a great sense of humor, he helped me tackle market research in a more efficient way and assisted with how to communicate to my audience. He even went out of his way, on his own time to research things for me as well. I really appreciate all the help Jasmeet and will look to you for help in the future! Great working with you!

Misho Milicevic

Founder & CEO, Grandeur Apps, Canada

Startups I have Mentored!

Are you interested in learning “Hows and Whys of turning into an Entrepreneur”


I teach Affordable Methods of Marketing to Startups and Small Business Owners covering topics like “How to Build a Financial Plan?, How to start a Freelancing Career? and How to Bootstrap a Company?”

Here are few videos from our past workshops.

Do let me know if you are interested to attend our next workshop!

I want to Enquire about the next Entrepreneurship Development Program!

Would you like to discuss your Startup?


Why every Entrepreneur needs a College Degree?

Do you know what is common in between bill gates, Steve Jobs, and Mark Zuckerberg? They are all college dropouts who went on to set up the most known companies in the world. And, they have inspired a generation of entrepreneurs who want to change the world like they...

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The Good, The Bad and the Ugly from year 2017

I am living up to the expectations of being a “failed” Serial Entrepreneur. I have failed one startup every year in some form or the other. By the time I am 50 (if I survive Delhi’s pollution) I should have around 25 failed startups under my belt. Now, that’s one...

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Lessons learned from a failed e-commerce venture

10 years is a long time. That’s the amount of time I have spent with my current surviving venture. In between, I have been a part of multiple ventures as a consultant, partner, co-founder, etc, etc. One of those recent ventures was an online store which was a...

read more
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